Building the next native content format of the internet

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Join early Beta ➝

AI powered playable content platform
for the next generation of game changers.

  • Playable content in seconds from photos and prompts

  • Create fully rigged avatars from photos and prompts

  • Create 3D items with AI

  • Explore user created playable content

  • Create interactive multiplayer worlds with AI

  • Create and customise AI NPC's

  • Instant multiplayer access on all devices

  • Add functions to 3D items

  • No code, no downloads, no limits, no rules

  • Record and share videos in 3D

  • Get together, play, chat, create, go wild.

  • Build your status, get rewarded, shop and monetize

  • Watch parties, communities, events & VIP action

Join Beta

Anything you can imagine, you can play

And anything you can take a photo of, you can turn into a game.

The internet is made for playable content.

Starstuff is the internet’s own viral Gen AI playground.

Make stuff happen.

Shared fun, in an instant:
play, chat, create, interact.

One platform - million ways to slay, next level social play.

Content with depth (..and memes on steroids).

We’re the world’s leading AI powered playable content platform.

If you’d like to be at the forefront of playable Gen AI content with us, let’s have a chat.

Join Beta

Our Values

  • We're passionately curious

  • We aim for the big, scary and hairy, and fight for an equal open internet

  • We go above and beyond

  • We differ boldly

  • We learn fast, fail smartly and grow focused

  • We build for fun, on the olympic level

  • We power community greatness

  • We build for the best impact that lasts for a lifetime

Starstaff

  • Hanna Toivonen

    Hanna Toivonen

    CEO & Co-Founder

    Formerly: Brand Lead at Rovio, Comms & PR Director at Lightneer, Co-Founder of FiVR, Team Lead at Slush

  • Jaakko Jumisko

    Jaakko Jumisko

    CTO & Co-Founder

    Formerly: Co-Founder of Next Games (IPO & exited to Netflix), Tech Lead at Rocket Pack (exited to Disney), Tech Lead at Recoil Games, Co-Founder of Farmind

  • Ari Nykänen

    Ari Nykänen

    Product Lead & Co-Founder

    Formerly: Head of UX at Speechly AI (exited to Roblox), Co-Founder of Kuuasema, Co-Founder of Lume Games (exited to Next Games)

  • Mikael 'Deata' Hertell

    Mikael 'Deata' Hertell

    Chief Innovation Officer & Co-Founder

    Formerly: Creator and technical artist as Deata

  • Jenni Mekelin

    Jenni Mekelin

    Head of Operations

    Formerly: Head of Customer Success & Support at Boksi and Brella, Enterprise Tech Support Advisor at Apple

  • You?

    I want to join

Space for you

We’re looking for people who love their craft, embrace never-ending improvement, want to be their best and have what it takes to go to the olympics of fun. What we offer:

  • We give you a salary that reflects your experience and realism. And some equity. As a good startup should.

    • We care about your wellbeing, with

    • Health,

    • dental,

    • mental and

    • insurance coverage to ensure you're well taken care of when life happens.

    • We expect you’re a badass in your craft, and a great person to work with - You get stuff done like you mean it, at home, at the office, or wherever you are. And your transparency, openness and communication with the team is superb. We’re a hybrid team with reasonable expected flexibility on both sides, and we plan for collective celebration of getting stuff done and learning every week. You’re highly accountable, proactive and also keep team accountability standards high. We all need to reach our goals together, and you’re here for the team marathon like a pro. We all hold the responsibility, integrity and accountability bar high, for ourselves and each other. You know your strengths, and your weaknesses, and you’re not afraid to ask for help, not know something or figure out anything. You aim for fast progress, not perfection, but with a delayed gratification growth mindset.

  • We take initiative and ownership of the things we do, which means we want to move, solve roadblocks and make decisions fast, keeping everyone updated, sharing learnings and owning mistakes.

    We have a small and nimble team, which means low hierarchy, minimum processes and fast decision making, but also high standards, proactive transparency, big responsibility and high integrity.

  • Learning fast is our biggest strength. We’re not perfect and we know it. And that’s exactly why we’ll win. We get dangerously better every day by showing up, moving fast, learning exponentially and implementing our learnings to our daily progression path.

    This is a place for progress not perfection, and we have a neverending improvement mindset! We hope you’ll make your future self proud, rise to your biggest potential, and aim to be the best version of yourself continuously, even when it’s hard sometimes. Consistency is what sets good and great apart. That’s what we expect everyone to focus on. If this was easy everyone would do it.

    Help us all learn and grow, by sharing your insights, mistakes and learnings with the team. Exponential learning growth guaranteed!

  • Listen and you will be heard! As a small team, it is important that everyone feels like they belong and can do their best work. Trust and transparency are at the core of everything we do.

  • Diversity is a strength. We have no tolerance for intolerance. We’re not comatose or ok with going back to the middle ages. We fight for openness, equality, basic human decency and diverse internet culture. We’re based in Europe and work with partners who share our values.

Open positions

At Starstuff we’re building the fastest growing playable Gen AI platform for the next generation of creators and game changers.


We’re a small but mighty team with a massive mission and limitless determination. We’re looking for the best builders who are also great people to do big things with. Is it you?


If you have a big drive, ambition to learn, and you aim for the best with stellar team player skills, please reach out! Ready to level up with us? Send us an application.

  • If you are passionate about what you do, and you aim to be the best person to do it, then send us an open application to join@starstuff.co.

Our advisors

Tuomo Lehtinen
Founder, 
Former VP Game Development at Rovio, 
OG Angry Birds programmer


Deborah Mensah-Bonsu
Founder of Games for GooD
Give Back & DEI at Supercell

Erla Gunnhildardóttir
founder, Fractional CFO and Executive Coach at figures,
Former Director of Financial Planning and Analysis at CCP and 
supercell
Laura Studarus
Journalist and Content Creator
BBC, VICE, Shondaland, Marie Claire, Thrillist


Jon Howard 
Comms & PR at Supercell
Former Rovio, Nintendo and UN leader
MARKUS RÄIKKÖNEN
REORBIT, 
FORMERLY: YES VC, HEADLINE VC

Our investors

Icebreaker VC
FOV Ventures
Atomico Angel Fund
TUOLINKANTAJAT Ventures
TIMO SOININEN
MÄRT LUME
Azul equity partners

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